Nov 25, 2020 • 50M

What Makes A Perfect Visual Story?

 
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Shlomi Ron
Did you know that people process visuals 60,000 times faster than text and 9 in 10 people prefer information packaged as stories? Welcome to the Visual Storytelling Today show - your #1 source for the latest actionable visual storytelling ideas you - the marketer or business leader - can easily apply to your business today! Host Shlomi Ron, CEO of the Visual Storytelling Institute, brings you a premium blend of notable visual storytellers from diverse industries as he digs deeper into their journeys, failures, successes, and lessons learned. For a full cross-media storytelling experience, each episode is distributed on audio, video, and blog post.
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In this episode of the Visual Storytelling Today podcast, I chat with Ai Ching Goh, CEO of Piktochart, a web app offering users without intensive graphic design experience to easily create professional-grade visuals using themed templates. We met as Ai Ching kindly invited me to speak at the recent Business Storyteller Summit '20 her company hosted. We talked about her journey, her perspectives about the key drivers that make an impactful visual story, the virtual workplace in times of COVID, visual examples, and her take on the future of visual storytelling, among other exciting topics.

Watch the video recording of this episode:  https://www.visualstorytell.com/blog/what-makes-a-perfect-visual-story  

This podcast is brought to you by the Visual Storytelling Institute (VSI) from Miami, FL. Learn more at VisualStorytell.com

Order Shlomi Ron's new book:  Total Acuity: Tales with Marketing Morals to Help You Create Richer Visual Brand Stories