In this episode of the Visual Storytelling Today podcast, I chat with Chris Stephanyk, Head of Global Brand Partnerships at Wattpad - a leading social storytelling platform and destination for Gen Zs. We talked about his journey in storytelling, what is branded entertainment, his process, notable examples, challenges, final tips - and much more.
Watch the video recording of this episode: https://www.visualstorytell.com/blog/what-is-branded-entertainment
This podcast is brought to you by the Visual Storytelling Institute (VSI) from Miami, FL. Learn more at VisualStorytell.com
To learn more about visual storytelling, Order Shlomi Ron's book: Total Acuity: Tales with Marketing Morals to Help You Create Richer Visual Brand Stories