Apr 1, 2021 • 38M

How to Use Visual Storytelling in Regional Marketing?

 
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Shlomi Ron
Did you know that people process visuals 60,000 times faster than text and 9 in 10 people prefer information packaged as stories? Welcome to the Visual Storytelling Today show - your #1 source for the latest actionable visual storytelling ideas you - the marketer or business leader - can easily apply to your business today! Host Shlomi Ron, CEO of the Visual Storytelling Institute, brings you a premium blend of notable visual storytellers from diverse industries as he digs deeper into their journeys, failures, successes, and lessons learned. For a full cross-media storytelling experience, each episode is distributed on audio, video, and blog post.
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In this episode of the Visual Storytelling Today podcast, I chat with Jacqueline Elboghdadi, Regional Senior Marketing Director at Alshaya Group - a leading international franchise operator that delivers great shopping, dining and leisure experiences - based in Dubai. We talked about her journey, the process of adapting visual stories around global brands to various regional markets, success metrics, key examples, and much more.

Watch the video recording of this episode:  https://www.visualstorytell.com/blog/how-to-use-visua…gional-marketing  

This podcast is brought to you by the Visual Storytelling Institute (VSI) from Miami, FL. Learn more at VisualStorytell.com

To learn more about visual storytelling, Order Shlomi Ron's  book:  Total Acuity: Tales with Marketing Morals to Help You Create Richer Visual Brand Stories