"A truely interactive video offers users a non-linear navigation experience, supported by embedded digital resources (e.g., images, videos, text bubbles, links, online forms etc.) for users to learn more.” ~Gavrilo Bozovic
A recent study from Vidyard found that businesses are now creating an average of 18 videos per month. Over half of business videos created in the past year were 2 minutes or shorter, and Cisco recently predicted that 84% of Internet Traffic will be video by 2018.
With all this action around video, in this episode, Shlomi Ron talks with Gavrilo Bozovic, founder & CEO at Teleport, a Swiss-based innovator of an interactive video platform.
What you will learn:
What is the state of video marketing landscape?
Where are we going wrong today in the delivery of compelling video content?
What is the definition of "interactive video" narrative? What are the common use cases?
How do you measure the success of an interactive video program?
Watch the interactive video of this episode: http://bit.ly/2oUfcAb.
This podcast is brought to you by the Visual Storytelling Institute (VSI) from Miami, FL. Learn more at www.visualstorytell.com
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