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Bi-weekly news commentary

Hello friend,

How are you? I hope your week is going amazingly well.

In this bi-weekly news commentary, I provide exclusive insights into noteworthy news stories that have caught my attention as the visual storytelling landscape evolves.

AI For Good

The gist: London-based creative agency Hjinks has created a series of startling images using AI that show notable landmarks after an earthquake. This was part of the UN Crisis Relief Fund ‘AI Aid’ campaign.

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Why it matters: With all the talks about the pros and cons of AI, I liked this use case of using AI to bring to life the magnitude of a disaster like in Turkey and Syria.

The story’s purpose was to generate relatable awareness to the recent tragedy and raise donations to the UN.

The creative team aptly sums it up:

“We were thinking about what the earthquake would have looked like had it been here in the UK, and specifically how fast aid and donations would have come. There’s been so much negative news about the impact of AI, particularly on the creative industries. But, what if generative AI could help to keep a humanitarian crisis in the news and even generate more donations for aid?”

Their storytelling approach was to emotionally move people by vividly visualizing destroyed locations that are closer to home.

What you can do: As a storyteller by now I bet you’ve been using ChatGPT (even the latest 4th version) and AI image generators for various creative tasks, but…

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