OpenAI's New ChatGPT, and Apple's iPad Ad Backlash

Bi-weekly news commentary

Hello friend,

How are you? I hope you’re doing well.

This week I have two insightful stories to share.

The gist: Yesterday, OpenAI announced the launch of their new multimodal chatbot - ChatGPT-4o that listens, looks, and even talks. My head is exploding with use cases to try out. Next, Apple’s iPad recent ad backlash gives us an important lesson about the importance of factoring in your customer narrative.

Find out why these developments are important and what meaningful stories you can tell leveraging their lessons.