Last week, the Music Industry Hit a Massive Milestone
Bi-weekly news commentary
Hey friend,
How are you? It’s great to see you.
The gist:
When you think about it, music is another form of storytelling delivered through sound. Its storytellers have always been the performing artists on the forefront, and an army of music studio staff and marketing teams, behind. These artists, for years, have built fan bases around their “musical narratives” using various distribution channels, from record companies to streaming services and media channels. Yet, the strict church-state status quo was always kept. Artists create, fans consume. On May 21st, we officially entered another stage in the music industry’s evolution. Spotify cut a licensing deal with Universal Music Group that will allow subscribers to generate song covers and remixes using AI. If you recall, I covered the AI music space last December, when I shared my experience creating a crossover song and shed light on the new sector.
Next week, don’t miss the next three episodes of HUSHWAVE
- the first micro drama on Substack’s Notes feed
Learn why this milestone is so significant, and what you can do about it for your brand. I also included an eye-opening infographic about music tech’s fascinating journey over the past century.