Hello friend,
How are you? I hope you’re doing well.
What is your most vivid memory from using a landline phone?
Rotary? Push buttons? Burger or football phone?
In this news commentary, I discuss the value of retro-tech to evoke those warm and fuzzy nostalgic feelings that if presented well could easily cross over to support your brand narrative.
The gist: The article talks about why some people still use phone landlines in the age of cell phones. The larger picture here is how you can use nostalgia to engage your audience during these wild times better.
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