3 Perspectives About AI's Role in Our Creative Process
Bi-weekly news commentary
Hello friend,
How are you doing?
In this bi-weekly news commentary, I provide three viewpoints (marketer, illustrator and AI researcher) about the continued debate over AI’s role in our creative process and the importance of keeping our humanity.
Marketer’s Perspective
The gist: Fresh lessons from Cannes Lions International Festival of Creativity about how AI is changing advertising, if we can still call it that.
Why it matters: From looking at a bunch of award-winning campaigns, the author extracts a few principles that drive the paradigm shift marketing is going through.